Without meaning to, I found out that a term I made up happened to be a word that some people actually use for the exact purpose I made it out to be.
The term I coined in my head was “metamarket,” and it refers to the creation of a market related to an existing product that adds value to the already existing product by virtue of that additional market being established.
I’ve told a handful of people that I wanted to establish some kind of metamarket to make ISK in EVE Online. As far as I understand it, even when you’re not playing the game, the mechanics of the game allow for blogs and websites to get some kind of ISK funding if they have advertisements, such as Eve News 24 or the EVE Battleclinic.
For me, that means that EVE has a sense of forward progression whether you’re in-game or out of it. As your skills train, you progress forward and gain new skills to help you become a better pilot. At the same time, with an existing metamarket, you also get the benefit of in-game monetary gain if you play your cards right in the physical world.
That made me want to think outside the box and see what else could be tapped as a business venture for my personal enjoyment, allowing me to further appreciate this intriguing out-of-game mechanic that ties in well to the universe of New Eden and increase my in-game assets as well.
To that end, I looked at my strengths and realized that since I enjoy writing, I might as well tie it into the EVE infrastructure somehow. After some consideration and a few hours of free blog building on WordPress, I came up with The EVE Writer, a place where players who want to have announcements and advertisements tailor-made for their needs can invest some ISK into getting quality write-ups.
Whether they want advertisements for their corp on the forums, an announcement of a new feature for their EVE-related tool, or an editor for their EVE RP piece, I aim to provide that service. Folks who prefer to focus on doing what they do best, whether it be industry, PVE, PVP, or app creation, can let me handle how to tell everyone about what they’re doing in a positive, well-written manner that makes everyone happy.
That said, I hope advertising this here and through various means can reel in some curious folk who’d like to try out the service. In the meantime, I shall focus on real-life stuff and not get overly excited about this metamarket idea, as it can always blow up in my face.